So, Let’s consider: What makes water “Smart” ??

OK, since the beginning of time, water has been just that – good ole H2O! It was wet, cold, hot, cool, refreshing, running down the creek, but it’s always been water…just WATER.

But all that was before the age of marketing where some advertising agency is paid big bucko$ to blast us with all kinds of misinformation about what they think we should be eating, doing, being and yes even drinking.

So, let’s think about this a bit. I’m sure you’ve seen the bottles. They’re almost everywhere, in ads, people drinking them on TV, highly visible presence in stores, bars, etc., but just what makes “Smart Water” any more beneficial than the much cheaper stuff you find right next to it on the shelf or in your store’s coolers? The short answer in all likelihood is NOTHING!. In fact, I would suggest that the only “smart” ones are the marketing guys that are actually able to get all the gullible people out there to pay so much more for the same stuff in the cheaper bottles right next to it.

If about now you’re feeling really stupid about all that extra money you spent thinking that what was in your bottle was smarter than the regular stuff on the shelf and how you’ve just made the smarter people richer through your stupidity and at your expense, then congratulations, you’re gullible and you need to start thinking. Frankly, you’ve been snookered by someone’s marketing department that’s much smarter than you.

Once again it comes down to actually THINKING (which is a smart thing to do!) and reading the labels on products that you buy.

I’m Don Rima and that’s the view From Where I Stand.